Traditionally, product or brand-placement within a TV series or movie—think Spielberg’s E.T. and Reese’s Piecescandies—requires a license or agreement with the brand to avoid legal issues arising out of trademark. But that’s not always the case. As Pepperdine and Duke have learned in recent months, the intersection of the 1st Amendment with the Lanham Act is a completely different matter.
Read MoreSix steps to better brand protection: avoid trademark scams, protect products from knockoffs, consider “Brand Gating” for online sales with Amazon’s platform, police the market to monitor your trademark, create enforcement policies for intellectual property, and take social media infringement and dilution seriously.
Read MoreThe TTAB has dismissed Panera’s trademark opposition to Paneralux, ruling no confusion, dilution, or false connection. A key decision for brand owners.
Read MoreBefore creating holiday-themed promotions, research St. Patrick’s Day trademarks. Protect your business by understanding trademark rights and legal use.
Read MoreA trademark dispute between U.S. pop star Katy Perry and Australian designer Katie Perry has led to a significant appellate court ruling. Learn how prior use, brand recognition, and legal strategy influenced the outcome of the Katy Perry lawsuit.
Read MoreUnderstanding how to trademark a logo is essential for protecting your brand’s identity and legal rights. Learn the key steps, from conducting a thorough search to filing with the USPTO, while avoiding common pitfalls. Secure your logo’s exclusivity and strengthen your brand’s legal foundation with the right approach.
Read MoreA number of our clients doing business with companies in foreign countries have run into trouble policing their trademark rights and in some cases, lost ownership to a trademark. Generally, this happens in countries that follow the “first to file” trademark law without a requirement of actual use in commerce. Read for steps how to reduce these trademark ownership dangers.
Read MoreOur 2024 IP Law Year in Review delivers insights into last year’s most significant intellectual property developments. From major trademark disputes and AI-driven copyright challenges to shifts in patent strategy and business litigation, this eBook unpacks key legal changes shaping the industry. Stay informed—download now.
Read MoreKFC sues Church’s Chicken over alleged misuse of its 'Original Recipe' trademark, seeking damages and an injunction to halt all related marketing efforts.
Read MoreTrademark scams are becoming more frequent and sophisticated, targeting businesses with fake invoices, domain name offers, and spoofed USPTO communications. Learn how to identify and avoid these scams with expert tips and resources.
Read MoreMarvel and DC's long-held "Super Hero" trademark was recently overturned by independent comic creator S.J. Richold. Discover how a small creator challenged the giants and won in this surprising trademark battle.
Read MoreRead about the trademark dispute over Jools Lebron's viral phrase 'Very Demure, Very Mindful, Very Cutesy,' exploring the legal battle, trademark filings, and key lessons for influencers and brands.
Read MoreLearn about the legal complexities surrounding Jimmy Fallon’s trademark battle over his production company "Electric Hot Dog" and why Electric Visual Evolution is opposing his registration.
Read MoreDiscover how TikTok sensation Jools Lebron is fighting to trademark her viral phrase "Very Demure, Very Mindful." Learn about the legal challenges in the race to registration and what it means for Lebron and her brand.
Read MoreLearn how to obtain registration for your business slogan and understand the requirements and best practices for trademarking a slogan to protect your brand and stand out in the market.
Read MoreExplore recent reversals by the Trademark Trial and Appeal Board that challenge likelihood of confusion and the doctrine of foreign equivalents.
Read MoreDiscover the intricacies of McDonald's Big Mac® EU trademark battle, including challenges, rulings, and implications for trademark protection and brand management in the EU. This provides powerful lessons regarding trademark protection.
Read MoreThe George Carlin AI case settles after estate of Carlin fights to preserve the rights and integrity of the deceased celebrity.
Read MoreMuch has already been written about the Supreme Court’s holding in the trademark dispute between Jack Daniel’s and VIP Products regarding the “Bad Spaniels” dog toy that VIP began selling back in 2014. Read this article for key takeaways and observations on the case
Read MoreCelebrities and trademark registrations appear to go hand-in-hand as the desire to protect their names and associated fame.
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